PROFITS AND PURPOSE, WHY BUSINESS FAIL
14/11/2013
Yesterday I have received the following e-mail from a very successful entrepreneur who was talking about business and profit. I quote him because what he said is very interesting:
"NEVER START ANYTHING FROM THE PROFIT POINT OF VIEW!! PROFIT IS ONLY A CONSEQUENCE OF BUSINESS BUT NOT THE STARTING POINT.
There are normally two reasons why business fail:
1) When your numbers people are in front of you ( meaning that they drive you in your business decisions) or
2) When your number people are behind you (meaning when you forget them and you don't even ask them for an opinion).
Business prospers when the financial people are on your side side (meaning when you involve them in the decisions but you ultimately decide)."
Very very true!!!
Paolo Ruggeri
